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Social Media Conference with BMA
Social Media: Animate Your Marketing
Building a business case for integrating your conventional marketing programs. Join the Business Marketing Association and the Pittsburgh Technology Council for a full morning of practical advice and perspective from some of the Pittsburgh region's foremost experts. Not only will you learn some of the how-tos, but each presenter will take a critical approach in answering the question:
Is this right for my company?
Presentation topics include:
When to Blog, When to Comment or When to Listen
presented by Mike Woycheck, Technology Analyst, Innovation Works
Podcasting:
Can My Company Benefit?
presented by Dave Nelsen, CEO, TalkShoe
Search Engine Optimization:
How Can I Get My Web Site First on the List?
presented by Robbin Steif, CEO LunaMetrics
Web Globalization:
How You Can Reach a World-Wide Audience
presented by Les Dutka, Founder and CEO, Echo International
Sales and Marketing Network: Special Executive Breakfast
Please join us on Wednesday, April 23, for a breakfast meeting exclusively for CEOs, Presidents and Senior Managers designed to help navigate today’s competitive sales climate and come out ahead. Featuring nationally acclaimed sales development expert Sean Coyle, this special executive breakfast will enable top executives to: - EVALUATE hidden strengths and weaknesses and why they impact your sales and profits. Then, most importantly, how to capitalize on them.
- DISCOVER the top five things that successful managers spend 85 percent of their time doing.
- RECOGNIZE what to do about lost opportunities, slipping margins, rising cost of sales, complacency and the important battle for market share.
Sponsored by Elliance. Supporting sponsorship provided by the Employee Benefits Network and Advanticom.
Sales & Marketing Network:
Sales Modernization Workshop
In today’s highly competitive market, customers simply have less time to wait for the information they need to make buying decisions. They expect sales people to understand their needs, past buying history and preferences. Join us on Friday, April 25, at the Sales Modernization Workshop, where experts from HarvestGold and Summa Technologies will discuss ways that you can leverage new SaaS technology, CRM systems and forward-thinking sales processes to drive sales and manage customer relationships. If you are asking yourself any of the questions below, then you will benefit from attending: Does your sales team refuse to use your current technology tools because they are cumbersome and slow? Do you struggle to get the sales information you need to make sound business decisions? Are you able to easily track and measure your sales cycles and individual sales performance? Are your salespeople overwhelmed by paperwork and reports, reducing their selling time? Does your field sales team have access to the tools and information they need to react quickly to requests for proposals and product information at critical points in the sales cycle? Are leads easily accessed, managed and measured?
Sponsored by Elliance.
Sales & Marketing Network:
Local Search Marketing
Local Search Marketing focuses on businesses who want to launch Web sites to use for local marketing purposes. Local search traffic has grown immensely over the last two years, and is poised to continue to grow. So if you're a small business that relies on local search traffic, join us on Friday, May 16, to make sure search engine crawlers have a good sense of where you're located.
Speaker: Taylor Pratt, LunaMetrics The Search Engine Marketing – Web Optimization Series is sponsored by Catalyst Connection, ON Motion Media and PNC Recruiting Services. The Sales & Marketing Network is sponsored by Elliance.
The Search Engine Marketing – Web Optimization Series
is sponsored by Catalyst Connection, ON Motion Media and PNC Recruiting Services
Series includes:
Social Media
Friday, June 27
Save the Date:
Face2Face
Thursday, May 22
SMN Network:
Know Your Customers - User Research Tools and Techniques
Friday, May 30
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The Pittsburgh Technology Council is proud to provide you the latest cost-saving opportunities in our Business Essentials line-up. We hope our collaborations with these and other nationally-recognized affiliates help your organization achieve its goals.
For more information, please contact David Schuerholz,
Member Relations Manager, at 412.918.4236.
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